That right there is a feminist trap if ever I saw one. I see something like that, and I'm drawn to it faster than free coffee at dawn. Why yes, I think I will stop, turn off my iPod, and listen to what you have to say.
The woman was working on behalf of Plan Canada, a charity that, to quote from their website, "is a global movement for change, mobilizing millions of people around the world to support social justice for children in developing countries". They do this by doing things like building schools, providing immunization and other necessary medicine, improving access to safe, clean drinking water and... promoting the rights and interests of children, especially girls.
Because I Am A Girl is an initiative of Plan that is basically all about supporting women and girls. They recognizing that educating and supporting women is one of the best ways to eliminate poverty and improve the lives of the community as a whole. They aim to get and keep girls in school, and so so by not only providing them with food, but sending them food to take home when the school day is done. They also seek to improve access to health care, including reproductive health. (There is no specific mention of contraception as a component of the reproductive health care they provide, though I imagine that is included.) Plan is also not affiliated with any religious groups, which is something I feel is important; I'm generally skeptical of supporting any non-profit group with a religious agenda, especially since many religions are inherently anti-women.
This definitely sounds like the sort of charity I'd love to get behind. I want to give them ALL THE MONEY, except I have about a dime in my bank account right now. I mentioned that I was low-income to the woman I was speaking to, and that in light of a lay-off notice I received, I'm in the financial position to make a donation right now. Fortunately, I still have my teaspoon, and a blog where I can promote a cause that I think it worthy of support. I encourage others to check out Plan for themselves.
Disclaimer: I am not affiliated with Plan, and they did not ask me to write this. The opinions expressed herein are entirely my own.